How to Start a Digital Marketing Company in India in Just 5 Steps | Webicorp

How to Start a Digital Marketing Company in India in Just 5 Steps

How to Start a Digital Marketing Company in India in Just 5 Steps

  • 4 April, 2022
  • webicorp
  • Blog

In this fast-paced world, one of the best businesses you can go into is setting up a digital marketing company in India. The business is perfect for creative and tech-savvy people. So, on that note let’s look at how to start one in just 5 easy steps.

5 Steps to Start a Digital Marketing Company in India

So, learn from a top digital marketing company in Kolkata, how to start your own digital marketing company in India in these 5 easy ways.

Step 1: Buy A Domain & Register Your Business

  • Buy a domain name (website handle) that is a close match to your business in a .com or .biz domain.
  • Build a beautiful, functional website with great UX/UI.

  • Register your business depending on whether you want it to be a proprietorship, a one-person company, a Private Limited Company, a Limited Liability Company, or a Limited Liability Partnership.

Step 2: Hire The Right Core Team

  • To successfully execute any digital marketing project, you will need the following job roles: content editor and a team of senior writers, graphic designers and media specialists, Facebook and Google Ads experts, Sales Executive, and Social Media Manager. Hire your team to get started.
  • In case you need it you can also opt for influencer marketing.
  • Hire an accountant to do your taxes.
  • If required, you need to provide on-job training for your employees.

Step 3: Network to Get Clients

  • Attend trade fairs or network with parties to get your business name out there.
  • Maintain vibrant and lively social media handles with the aim of attracting potential clients.
  • Design a unique logo and visiting card.
  • Indulge in personal branding so that you can set apart your business.

Step 4: Develop a Business Model

  • You can bill at hourly, flat retainer, and commission-based rates.

Hourly rate: If you spend one on one time with the clients, then you can charge an hourly rate.

Flat retainer: You may decide on a monthly rate, you look at the work done and put a price on it. This is considered the best way to charge.

Commission-based rates: The client gets paid when the agency attempts to make money off a sale.

Step 5: Project Management and Delivery

  • Once you get a project, it’s time to deliver on the promises
  • Have a project management system for the entire project. 
  • Have a project execution process and follow the plan entirely. 


This top digital marketing company in Kolkata hopes you found the content useful and are ready to set up your own company!